# Customizing Apps

Toucan, we believe that customization of data applications is a key success factor for analytics adoption.

In Toucan customization can serve three main purposes:

* **Perfectly blend analytics design with your branding and product design guidelines** so the analytics look just like they come out of your team
* **Storytell your data** with shapes, colors, and texts that add meaning & impact to your insights
* **Improve and guide the user experience** through custom redirections, messages, and tutorials

Find out more about our app customization capabilities in this section

<figure><img src="https://1809014303-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZxYYf1KpgarKMgMsDCrw%2Fuploads%2Fgit-blob-ec7f53109920c51951d524742d68806dfda4aa8d%2FCapture%20d%E2%80%99e%CC%81cran%202024-02-02%20a%CC%80%2012.15.14.png?alt=media" alt=""><figcaption><p>Color customization</p></figcaption></figure>

<table data-view="cards"><thead><tr><th></th><th></th><th></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td></td><td>Customizing chart color elements</td><td></td><td><a href="customizing-apps/customizing-chart-color-elements">customizing-chart-color-elements</a></td></tr><tr><td></td><td>Customizing the app's font</td><td></td><td><a href="customizing-apps/customizing-the-apps-font">customizing-the-apps-font</a></td></tr><tr><td></td><td>Adding Assets</td><td></td><td><a href="customizing-apps/adding-assets">adding-assets</a></td></tr><tr><td></td><td>Adding Glossary</td><td></td><td><a href="customizing-apps/adding-glossary">adding-glossary</a></td></tr><tr><td>Setting up, Managing and testint custom visibilities</td><td></td><td></td><td><a href="customizing-apps/setting-up-managing-and-testing-custom-visibilities">setting-up-managing-and-testing-custom-visibilities</a></td></tr><tr><td>Customizing the "no data error" message</td><td></td><td></td><td><a href="customizing-apps/customizing-the-no-data-error-message">customizing-the-no-data-error-message</a></td></tr><tr><td>Creating a dynamic background based on an Filter's column</td><td></td><td></td><td><a href="customizing-apps/creating-a-dynamic-background-based-on-an-filters-column">creating-a-dynamic-background-based-on-an-filters-column</a></td></tr></tbody></table>